I have the Sony FALD flagship from a few years back ZD9 and the LG C7 of similar vintage.
The C7 is just better in most aspects of video quality. No halo and the ZD9 already had some of the largest discrete number of dimmable zones even compared to today.
The Sony did have better motion but that’s a Sony trait. And the Sony was brighter 1800nits vs 850 on the LG but in use it wasn’t as noticeable in most shows.
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